Dismaland, United Kingdom

On first entering the park, these “sad face” photographs were very difficult to take. In fact, I got stopped at security on my way in for smiling, and wasn’t allowed through until I looked appropriately miserable.

What was incredible, was that over time the photographs were much more natural. The park employees do such a good job of looking like they are having the worst days of their lives that it really rubs off on you.

From the guy holding his mouse ears like they are the instrument of his own self-loathing, to an employee that spent 4 hours leaning against a wall and staring at a stationary seagull, to the “I am an imbecile ” balloon salesman that informed me that I was too old for a balloon, the employees are able to create a collective social expectation of unhappiness. It was brilliant.